Cookie Policy

This Cookie Policy explains how LensCrafters Studios ("we," "us," or "our") uses cookies and similar technologies to recognize you when you visit our website at lenscraftersstudios.com ("Website"). It explains what these technologies are and why we use them, as well as your rights to control our use of them.

What are Cookies?

Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work, or work more efficiently, as well as to provide information to the owners of the website.

Cookies are used for various purposes, including remembering your preferences, tracking your activity on the website, and personalizing content and advertising. Cookies can be "persistent" or "session" cookies. Persistent cookies remain on your computer after you close your browser and will be used by your browser on subsequent visits to the Website. Session cookies are temporary and disappear after you close your browser.

How We Use Cookies

We use cookies for several reasons, including:

• Essential Cookies: These cookies are essential for the operation of our Website. They enable you to navigate the Website and use its features, such as accessing secure areas. Without these cookies, services you have asked for, like shopping baskets or e-billing, cannot be provided.
• Performance Cookies: These cookies collect information about how visitors use our Website, for example, which pages visitors go to most often, and if they get error messages from web pages. These cookies don't collect information that identifies a visitor. All information these cookies collect is aggregated and therefore anonymous. It is only used to improve how our Website works.
• Functionality Cookies: These cookies allow our Website to remember choices you make (such as your user name, language, or the region you are in) and provide enhanced, more personal features. For instance, a website may be able to provide you with local weather reports or traffic news by storing in a cookie the region in which you are currently located.
• Targeting/Advertising Cookies: These cookies are used to deliver advertisements more relevant to you and your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaign. They are usually placed by advertising networks with the website operator’s permission. They remember that you have visited a website and this information is shared with other organizations such as advertisers.

Types of Cookies We Use

The following table describes the different types of cookies we may use on our Website:

Types of Cookies Used by LensCrafters Studios

Cookie Name	Purpose	Type	Duration
session_id	Maintains user session information.	Essential	Session
analytics_id	Tracks website traffic and user behavior.	Performance	Persistent (2 years)
language_preference	Remembers user's language preference.	Functionality	Persistent (1 year)
advertising_cookie	Tracks user interests for targeted advertising.	Targeting/Advertising	Persistent (3 months)

We may also use similar technologies, such as web beacons (also known as "clear gifs" or "pixel tags"), to track user activity on our Website.

Third-Party Cookies

In addition to our own cookies, we may also use third-party cookies on our Website. These cookies are placed by other companies, such as analytics providers or advertising networks. We do not have direct control over these cookies, but we work with these providers to ensure that your privacy is protected.

Some examples of third-party cookies we may use include:

• Google Analytics: We use Google Analytics to track website traffic and user behavior. Google Analytics uses cookies to collect information about your use of our Website, including your IP address. This information is used to compile reports and improve our Website. You can opt-out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.
• Facebook Pixel: We use the Facebook Pixel to track conversions and target advertising on Facebook. The Facebook Pixel uses cookies to collect information about your use of our Website, including the pages you visit and the actions you take. This information is used to target advertising to you on Facebook. You can manage your Facebook advertising preferences in your Facebook ad settings.

Managing Cookies

You have the right to decide whether to accept or reject cookies. You can exercise your cookie preferences by adjusting your browser settings. Most web browsers are set to accept cookies by default, but you can usually modify your browser setting to decline cookies if you prefer. However, if you choose to decline cookies, you may not be able to use certain features of our Website.

To manage cookies, you can:

1. Browser Settings: Change your browser settings to accept or reject cookies. The exact steps for doing this will vary depending on your browser. Please consult the help documentation for your browser for more information.
2. Cookie Consent Tools: Use a cookie consent tool to manage your cookie preferences. These tools allow you to choose which types of cookies you want to accept or reject.
3. Opt-Out Links: Use opt-out links provided by third-party cookie providers, such as Google Analytics and Facebook Pixel.

Please note that if you delete your cookies or use a different browser, you will need to reset your cookie preferences.

For more information about cookies, including how to see what cookies have been set on your device and how to manage and delete them, visit www.allaboutcookies.org.

If you have any questions about our Cookie Policy, please contact us at [email protected] or call us at (718) 555-7474. Our privacy officer, Ms. Eleanor Vance, is also available to assist with any inquiries.

This Cookie Policy was last updated on November 12, 2024.